Cultural Society Branding

Cultural Society is a non-profit organization dedicated to inspiring curiosity, improving education, and embracing diversity in our community. The presenters were tasked with creating a new brand identity for Cultural Society, as well as for its AAPI (Asian American and Pacific Islander) History Museum, where people can learn about AAPI history, cultures, and impacts in Rhode Island. The branding was developed in a way that represents Cultural Society's values of creativity, personal action, learning without borders, personal growth, and resilience. Shortly after graduation, one presenter was hired part-time by Cultural Society to design environmental graphics and promotional items for the brick-and-mortar AAPI History Museum's spring opening.