Physical Robot or Virtual Agent? Humans’ Preferences in Human-AI Intimate Relationships

Artificial intelligence (AI) is transforming the way humans engage in intimate relationships, taking on roles such as friends, romantic partners, pets, and therapists. However, little is known about humans’ preferences between physical robots and virtual agents in these relationships. This pilot study found variations in the roles envisioned (86% of participants envisioned AI as a friend, 75% as a therapist and 72% as a mentor, 17% as a romantic or sexual partner; caregiver and pet roles stood in the middle, with greater willingness to have an AI care for an older parent or oneself than a child). Individuals strongly preferred physical robots over virtual agents in all except therapeutic and mentoring relationships. Different factors drove these preferences, such as lifelike interaction and functional utility for physical robots and accessibility and cost effectiveness for virtual agents. These findings deepen our understanding of human-AI interactions and guide the development of human-centered AI.

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Publication Details

Journal
Journal of the Association for Information Systems
Published
2025-08-15
Primary Topic
Social Robot Interaction and HRI
Type
article
Field-Weighted Citation Impact
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article

Physical Robot or Virtual Agent? Humans’ Preferences in Human-AI Intimate Relationships

Journal of the Association for Information Systems
Social Robot Interaction and HRI
article

Physical Robot or Virtual Agent? Humans’ Preferences in Human-AI Intimate Relationships

article en

Abstract

Artificial intelligence (AI) is transforming the way humans engage in intimate relationships, taking on roles such as friends, romantic partners, pets, and therapists. However, little is known about humans’ preferences between physical robots and virtual agents in these relationships. This pilot study found variations in the roles envisioned (86% of participants envisioned AI as a friend, 75% as a therapist and 72% as a mentor, 17% as a romantic or sexual partner; caregiver and pet roles stood in the middle, with greater willingness to have an AI care for an older parent or oneself than a child). Individuals strongly preferred physical robots over virtual agents in all except therapeutic and mentoring relationships. Different factors drove these preferences, such as lifelike interaction and functional utility for physical robots and accessibility and cost effectiveness for virtual agents. These findings deepen our understanding of human-AI interactions and guide the development of human-centered AI.

Journal of the Association for Information Systems
Université du Québec à Montréal (CA)
Gender equality
Openalex Percentile: Top 43%
Social Robot Interaction and HRI
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Physical Robot or Virtual Agent? Humans’ Preferences in Human-AI Intimate Relationships · Journal of the Association for Information Systems (2025) | TGRS Research Map | TGRS