La información sobre salud en la esfera digital

The digital health ecosystem has significantly transformed the management, access and dissemination of healthcare information, redefining the relationship between patients, professionals and healthcare systems thanks to the strategic integration of technologies such as Artificial Intelligence, telemedicine and social media. This progress has allowed the democratization of medical knowledge and the empowerment of patients, although it faces challenges such as the digital divide, misinformation and data protection. Digital communication in healthcare is a complex social process, in which participation, digital literacy and the construction of shared meanings play a key role. Digital platforms and influencers have taken on a central role, influencing perception and healthcare decision-making, but they require regulation and training to ensure the quality and veracity of the information. Digital health promotes more inclusive, efficient and patient-centered care, provided that technological innovation, equity and ethics are balanced.