Influencer marketing: The role of Z followers’ emotions

Institutions

Publication Details

Journal
SPIRE - Sciences Po Institutional REpository
Published
2025-05-26
Primary Topic
Impact of Light on Environment and Health
Type
article
Field-Weighted Citation Impact
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article

Influencer marketing: The role of Z followers’ emotions

SPIRE - Sciences Po Institutional REpository
Impact of Light on Environment and Health
article

Influencer marketing: The role of Z followers’ emotions

article en

Abstract

No abstract available for this paper.
SPIRE - Sciences Po Institutional REpository
Université de Bourgogne (FR), Université de Haute-Alsace (FR), Université Bourgogne Europe (FR), Université de Franche-Comté (FR)
Openalex Percentile: Top 50%
Impact of Light on Environment and Health
OpenAlex
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Influencer marketing: The role of Z followers’ emotions · SPIRE - Sciences Po Institutional REpository (2025) | TGRS Research Map | TGRS