FRUGAL INNOVATION AND BRICOLAGE: A SYSTEMATIC LITERATURE REVIEW

Bricolage, often associated with frugal innovation, entails the resourceful utilization and amalgamation of limited resources, including financial, raw materials, energy, production resources, manpower, fuel, and water. This approach aims to create products or services that are not only more affordable but also more accessible than conventional innovations. In this paper, we present a systematic literature review that explores the intricate relationship between bricolage and frugal innovation. Our review delves into the various definitions of frugal innovation and bricolage, shedding light on the nuanced connections between these two concepts. We analyze both the positive and negative aspects of their interplay. To provide empirical support for our findings, we conducted descriptive and performance analyses using a sample of 675 documents, employing the Watase Uake dataset. Furthermore, we employed the VOSviewer software to perform comprehensive science mapping of the conceptual, intellectual, and social structure in the realm of frugal innovation and bricolage. This mapping offers scholars a quantified and visually informative representation of the evolving landscape within this field. Our research contributes to a deeper understanding of the dynamic relationship between bricolage and frugal innovation, offering valuable insights for researchers and practitioners alike in the pursuit of resource-efficient and accessible solutions to contemporary challenges.