“Tw-ironic": The Ironic Consumption of Media Examined Through Twilight

“It’s so bad it’s good” is a phrase often uttered in order to justify watching, reading, or listening to a piece of media with a poor reputation. In the 20 years since the first novel’s debut, the Twilight saga has become renowned for its massive level of popularity and influence. However, it has also faced a great deal of backlash and criticism for a variety of reasons, which affected the nature of the fan base. Through analysis of short-form content, the ironic consumption of Twilight media is observed in contemporary times.

Publication Details

Journal
HELIN Digital Commons
Published
2025-01-01
Primary Topic
Gothic Literature and Media Analysis
Type
article
Field-Weighted Citation Impact
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article

“Tw-ironic": The Ironic Consumption of Media Examined Through Twilight

HELIN Digital Commons
Gothic Literature and Media Analysis
article

“Tw-ironic": The Ironic Consumption of Media Examined Through Twilight

article en

Abstract

“It’s so bad it’s good” is a phrase often uttered in order to justify watching, reading, or listening to a piece of media with a poor reputation. In the 20 years since the first novel’s debut, the Twilight saga has become renowned for its massive level of popularity and influence. However, it has also faced a great deal of backlash and criticism for a variety of reasons, which affected the nature of the fan base. Through analysis of short-form content, the ironic consumption of Twilight media is observed in contemporary times.

HELIN Digital Commons
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Gothic Literature and Media Analysis
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“Tw-ironic": The Ironic Consumption of Media Examined Through Twilight · HELIN Digital Commons (2025) | TGRS Research Map | TGRS