THE VIEWS OF TOURISM STUDENTS ON THE SUBJECT OF THE CULTURAL AND ARTISTIC HERITAGE OF SERBIA

This work presents the research conducted among students of the Academy of Professional Studies Šumadija, Department of Aranđelovac, enrolled in the Tourism and Hospitality Management program. Within the study, students expressed their attitudes regarding three groups of statements: 1) the mutual influence of the curriculum and knowledge that students acquire on one and trips and visits to places with cultural and artistic content on the other side; 2) the influence of curriculum on the understanding of cultural and artistic heritage; and 3) its influence on the understanding of contemporary cultural and artistic events and the development of tourism in Serbia. We used exploratory factor analysis for statement grouping and the Likert scale to present the attitudes. We found no significant difference in attitudes between the groups of students from different years. The results could be a starting point for all curriculum developers in higher education and for improving tourism education.