The Impact of Humorous Relational Personal Intelligent Agents on Trust Resilience

As demand grows, Relational Personal Intelligent Agents (RPIAs) have increasingly become valuable assets, benefiting both users and companies through mutual value creation over time. Despite their advantages, trust violations are inevitable, necessitating design measures to preserve user trust resilience. Given the benefits of integrating humor in agents, this study investigates the relationship between humor in RPIAs and trust resilience. Assuming support of the hypotheses, this could guide designers to employ humor when designing their RPIA and provide a basis for other researchers to extend theories originally formulated for human-human interactions to human-relational agent relationships.

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Publication Details

Journal
Journal of the Association for Information Systems
Published
2025-08-15
Primary Topic
Humor Studies and Applications
Type
article
Field-Weighted Citation Impact
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article

The Impact of Humorous Relational Personal Intelligent Agents on Trust Resilience

Journal of the Association for Information Systems
Humor Studies and Applications
article

The Impact of Humorous Relational Personal Intelligent Agents on Trust Resilience

article en

Abstract

As demand grows, Relational Personal Intelligent Agents (RPIAs) have increasingly become valuable assets, benefiting both users and companies through mutual value creation over time. Despite their advantages, trust violations are inevitable, necessitating design measures to preserve user trust resilience. Given the benefits of integrating humor in agents, this study investigates the relationship between humor in RPIAs and trust resilience. Assuming support of the hypotheses, this could guide designers to employ humor when designing their RPIA and provide a basis for other researchers to extend theories originally formulated for human-human interactions to human-relational agent relationships.

Journal of the Association for Information Systems
Carnegie Mellon University (US)
Openalex Percentile: Top 44%
Humor Studies and Applications
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The Impact of Humorous Relational Personal Intelligent Agents on Trust Resilience · Journal of the Association for Information Systems (2025) | TGRS Research Map | TGRS