Emprendimiento universitario y desarrollo sostenible: un enfoque desde la teoría del comportamiento planificado

Introduction. The research analyzed how institutional support, university entrepreneurship, and entrepreneurial intention impact sustainable development, using the Theory of Planned Behavior as the theoretical framework. Objective. To show how contextual and individual variables influence the integration of university entrepreneurship with sustainable practices in the Peruvian context. Materials and Methods. The study adopted a quantitative approach with a cross-sectional design and worked with a refined sample of 297 students from a university in Lima. Data were collected through a validated 29-item questionnaire measured on a 5-point Likert scale. The analyses were conducted using PLS-SEM to evaluate structural relationships and validate the proposed hypotheses. Results. University entrepreneurship demonstrated a positive and significant impact on sustainable development. Conclusions. University entrepreneurship is a catalyst for sustainable development, highlighting the strategic role of universities in shaping leaders committed to sustainability.