AgrоTech: сутність та роль у розвитку аграрних підприємств

Development of agricultural enterprises in today's environment depends on significant number of factors. Factors of innovative development, i.e. ability of these economic entities to ensure their own development using innovative technologies in the long term, play important role among them. Agricultural enterprises are forced to pay significant attention to the latest technologies to improve their efficiency, productivity and ensure appropriate level of competitiveness in global agricultural markets. Digital technologies play important role among all the innovative technologies used by agricultural enterprises for their own development. First, these technologies are associated with the new capabilities of information systems to quickly accumulate, process, analyse, monitor, control large amounts of information and provide it in the form convenient for making management decisions. It is clear that digital technologies have significant potential to improve efficiency of agricultural enterprises and this trend will continue in the future. This makes it more important to conduct research in the AgrоTech field. In the article, the essence of AgrоTech is analysed by identifying scientific approaches to consideration of this concept, namely: technological, process, system, economic, innovative, and sustainable. It is proposed that AgrоTech should be considered, primarily, as the area that combines capabilities of the IT sector to develop new digital products and the needs of agricultural enterprises to use these products to improve their own efficiency. In the article, prerequisites for formation of the AgrоTech sphere are substantiated and specific features of its functioning and development in modern conditions are identified. It is argued that important role in development of this sphere is played by institutional provision of stable operation of agricultural enterprises in the long term. Thus, it is determined that effective functioning and development of AgrоTech can only be ensured through combined efforts of all actors involved in this area, namely, public authorities, agricultural enterprises and IT companies that are involved in development of digital technologies to meet demand of these enterprises for new digital products.