Using Socio-Cognitive Mindfulness to Enhance the Hotel Guest Experience

This research paper explores the integration of socio-cognitive mindfulness into hotel well-being offerings, responding to the increasing demand for unique and memorable experiences in the tourism industry. As consumer expectations evolve, enhancing guest well-being has become an important factor in boosting guest satisfaction and economic returns. The results of an online experiment showed that indeed participants in the mindfulness condition scored significantly higher on constructs of interest such as the attitude toward the hotel, and the rating of the hotel among others. Overall, we show that incorporating socio-cognitive mindfulness into the well-being offer of a hotel can substantially improve the guest experience and perceived well-being after the stay.