Towards a Rights-Based Approach to AI Chatbot Usage: Navigating Ethical Considerations in ChatGPT Interactions

This research investigates the ethical dimensions of AI chatbot usages, with a specific focus on ChatGPT. Through an exploration of user perspectives (N=20), the study examines the ethical challenges users encounter and identifies actionable strategies for responsible AI usage. Grounded in Rights-Based Theory, this study employs a qualitative research design to explore the lived experiences of users. Findings from semi-structured interviews reveal ten key themes, with privacy and security, bias and misinformation, integrity, accountability and transparency, and over-reliance on AI emerging as the primary ethical considerations. To address these concerns, users and developers adopt five key strategies: data protection, fact-checking and verification, citation and attribution, developer accountability and user engagement, and responsible AI usage. This research contributes to Rights-Based Theory by reinforcing users' fundamental rights to privacy, unbiased information, integrity, and accountability, while also emphasising the ethical responsibilities of both users and developers in AI governance.

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Publication Details

Journal
Journal of the Association for Information Systems
Published
2025-08-15
Primary Topic
AI in Service Interactions
Type
article
Field-Weighted Citation Impact
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article

Towards a Rights-Based Approach to AI Chatbot Usage: Navigating Ethical Considerations in ChatGPT Interactions

Journal of the Association for Information Systems
AI in Service Interactions
article

Towards a Rights-Based Approach to AI Chatbot Usage: Navigating Ethical Considerations in ChatGPT Interactions

article en

Abstract

This research investigates the ethical dimensions of AI chatbot usages, with a specific focus on ChatGPT. Through an exploration of user perspectives (N=20), the study examines the ethical challenges users encounter and identifies actionable strategies for responsible AI usage. Grounded in Rights-Based Theory, this study employs a qualitative research design to explore the lived experiences of users. Findings from semi-structured interviews reveal ten key themes, with privacy and security, bias and misinformation, integrity, accountability and transparency, and over-reliance on AI emerging as the primary ethical considerations. To address these concerns, users and developers adopt five key strategies: data protection, fact-checking and verification, citation and attribution, developer accountability and user engagement, and responsible AI usage. This research contributes to Rights-Based Theory by reinforcing users' fundamental rights to privacy, unbiased information, integrity, and accountability, while also emphasising the ethical responsibilities of both users and developers in AI governance.

Journal of the Association for Information Systems
University of the West of England (GB), University of Sunderland (GB), University of Westminster (GB)
Peace, Justice and strong institutions
Openalex Percentile: Top 72%
AI in Service Interactions
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