Making sense of the challenges of African ethnic minority businesses and why they persist

Despite the significant contributions that minority entrepreneurs make to both the economy and <br/>society, there has been a lack of research on the unique challenges they face. This study aims to <br/>address this gap by exploring the specific challenges encountered by African Ethnic Minority <br/>businesses (EMBs) using mixed embeddedness theory. To gain a better understanding of the issues <br/>and challenges associated with African EMBs, the findings reveal that African ethnic minority <br/>businesses, despite being more inclined towards entrepreneurship, are confronted with structural <br/>and systemic barriers that hinder their access to resources, social capital, and opportunities. The <br/>implications of these findings are far-reaching and call for changes in policies, practices, and the <br/>recognition of diversity. This study sheds new light on the obstacles that African ethnic minority <br/>businesses face, contributing to the existing knowledge base that can assist entrepreneurs and <br/>policymakers.<br/>