THE IMPACT OF REPUTATION AND QUALITY SIGNALS IN IMPERFECT MARKETS: CASE IN INDONESIA
Institutions
- Cornell University (US)
Publication Details
- Journal
- eCommons (Cornell University)
- Published
- 2024-10-16
- DOI
- https://doi.org/10.7298/grda-vr60
- Primary Topic
- Marketing and Advertising Strategies
- Type
- article
- Field-Weighted Citation Impact
- 0.00