Fitness Apps and Gen Z: Gender Perception in Delhi NCR

Abstract: This study is to know the Fitness Apps and Gen Z: Gender perception in Delhi NCR about Fitness Apps for Gen Z. Data is collected from 286 male youngsters and 108 female counterparts. Independent t test is used to analyse the data using SPSS software. Results show that male respondents have less intention to continue health and fitness apps in comparison to female respondents. Also Male respondents have less intention to habit of tracking fitness using Smartphone app in comparison to female respondents. Likewise male respondents have less satisfaction to health and fitness apps using Smartphone in comparison to female respondents. But male respondents have more use due to reference by friends and relatives in comparison to female respondents. Keywords: Fitness, Apps, Gen Z, Gender, Delhi NCR