IMPROVING THE METHODOLOGY FOR THE DEVELOPMENT OF PROFESSIONAL COMMUNICATION SKILLS OF STUDENTS

This article explores enhanced methodologies for developing professional communication skills among students in higher education. By integrating active learning strategies, technology-enhanced tools, and real-world simulations, the proposed approach aims to bridge the gap between theoretical knowledge and practical application. The study analyzes existing literature, proposes a mixed-method framework, and evaluates its effectiveness through qualitative and quantitative measures. Results indicate significant improvements in students’ confidence, clarity, and adaptability in professional settings. Recommendations include incorporating interdisciplinary collaboration and continuous feedback mechanisms.