Chetan Bhagat: The best selling voice of Middle-class young India
Abstract In 2003, the Rupa publication published a novel titled "Five Point Someone.” Bookstores like “Oxford” and “Crossword” placed it under the “bookshelf genre” of “Indian Fiction.” On commercial frontiers, this new author was competing with literary Laurels like “Arundhati Roy,” Shobha De,” “Sudha Narayan” and Vikram Seth.” The contents and pricing of the novel “Five Point Someone” was far from this classic league of “Indian Fiction.” It was a tale written for the masses. This novel was different from other novels in a big way. During that period established Indian fiction writers were introducing Indian themes from a Western outlook and carving a niche for Indian Fiction in the Western world (Chetan Bhagat's writing Style , 2018). Figuring out the discrepancies in Indian culture was in vogue. During the release period of "Five Point Someone," Indian fiction in the English language was confined to elites, intellectuals, and high-flung societies of India. Clubhouses in South Delhi and bookstores in South Mumbai were the prime target audiences for writers. They were keen to sell their books in off-shore countries on the pretext of creating a cultural landscape for Indian soil. The success of novels like “Sacred Games,” “Santaram," and "Slumdog Millionaire" is an ideal example to corroborate the above statement. In a time like this, it was very difficult for a critic or a book publisher to believe that an ordinary novel like "Five Point Someone" may become a universal hit and mint money for the publishers and authors (E.Anushree, 2020 ).
Institutions
- Kanto Junior College (JP)
Publication Details
- Journal
- Zenodo (CERN European Organization for Nuclear Research)
- Published
- 2024-12-31
- DOI
- https://doi.org/10.5281/zenodo.14650219
- Primary Topic
- South Asian Cinema and Culture
- Type
- article
- Field-Weighted Citation Impact
- 0.00