Nationalité et préférence gustative du lait. Une expérience auprès de consommateurs allemands et français

The authors question the links between culture and preferences for food. Through an experimental blind test on milk with German and french consumers, they show that respondents show significantly a preference for local milks. The authors conclude that practitioners should pay attention to local taste variations in their international product policies. The research suggests a validation of nationality as a variable which may enter as a synthetic and explicative factor of sensory preference for food.