Strategies and Business Models for Innovative Development of Manufacturing Enterprises

The article is devoted to the study of strategies and business models for innovative development of manufacturing enterprises. In the context of globalization and rapid changes in the market, innovations have become the main factor for maintaining competitiveness and ensuring sustainable development of enterprises. The main strategies for innovative development are considered, as well as adapted business models that meet the requirements of different types of enterprises, taking into account their size and economic conditions. Particular attention is paid to digitalization, sustainable development and innovative approaches to supply chain management, as well as risks and problems that arise when implementing innovations. Recommendations are proposed for improving strategies and business models for enterprises with different levels of development.