The use of media technologies in teaching russian language lessons

This article examines the role of media technologies in the process of teaching theRussian language, with a particular emphasis on their integration into higher technical education.The study is based on the analysis of theoretical models of media education and their practicalapplication in the development of students’ professional-communicative competence. It discusseshow media tools contribute to critical thinking, aesthetic understanding, and the interpretation ofartistic and informational content. The research highlights the relevance of media-based learningapproaches in fostering technical vocabulary acquisition and improving students’ engagementin industrial-oriented language tasks. The findings suggest that incorporating media educationprinciples significantly enhances language instruction for future engineers