Redefining Copyright Authorship and Ownership: Legal Challenges of AI-Generated Content in Cinematic Productions

Artificial Intelligence (AI) technologies have grown quickly in the recent times and are now used in many different industries. The Indian film and music industry has seen a particular revolutionary application of AI. Even if AI's application in various domains shows how much it may improve society, its advancement presents grave moral and legal issues, especially when it comes to exploiting copyrighted content without permission. Numerous AI firms use creative works from third parties, including books, movies, theatres, plays and other artwork, without obtaining permission from the original copyright holders. This conduct jeopardizes the integrity of the film business in addition to undermining the rights of the original creators and producers of the work. This research paper critically evaluates the copyright laws in India that deal with AI and are working for the protection of creativity as well as morale of the authors. This research paper evaluates the suitability of these laws and emphasizes how urgently more legal safeguards are required to protect creators and preserve the moral bounds of AI research, not only in India but at a global level. This paper would also focus on international protection standards of intellectual property rights when it comes to protection and framing of policies regarding AI.