Spirulina: From Cultivation to Commercialization

Nutrient-dense blue - green algae Spirulina has gained significant attention as a super-food withapplications across various industries including nutraceuticals, cosmetics and animal feed. This paperinvestigates about Spirulina, from its cultivation under specific environmental conditions to itscommercial potential in the global market. The cultivation process encompassing both traditional openpond systems and advanced photobioreactors is discussed along with the challenges of maintainingoptimal growth conditions and preventing contamination. The paper also looks into the commercialaspects like examining the market demand, regulatory landscape and strategies for successful brandingand marketing. As the global interest in sustainable and natural products continues to rise, Spirulinapresents promising opportunities for innovation and expansion. This study provides a comprehensiveoverview of the factors driving Spirulina's journey from a niche health supplement to a mainstreamcommercial product simultaneously highlighting the challenges and opportunities that lie ahead.