DEVELOPMENT AND IMPLEMENTATION OF INFORMATION PLATFORMS FOR RISK MANAGEMENT AND FORECASTING IN BUSINESS

The article examines the principles of developing and implementing information platforms for risk management and forecasting in business. It provides a detailed description of risk management and forecasting approaches, modern data analysis technologies, and the integration of artificial intelligence. Methods for evaluating platform effectiveness and the significance of their use for risk minimization and enhancing company competitiveness are also discussed. The need for platform adaptation to changing conditions to ensure long-term business sustainability is emphasized.