Assessment of the Competitive Situation in the Global Automotive Market

It has been determined that the modern global automobile market is a set of regional and national markets whose participants are actively competing with each other. A study of the dynamics of the global automotive market development in the period from 2016 to 2024 showed its significant volatility. The assessment of the competitive situation in the market was carried out using the following index calculation methods: concentration; Lind; Herfindahl-Hirschman and Gini. According to the results of the calculations, it is justified that the global automotive market is moderately unconcentrated with a relatively even distribution of shares. However, the "core" of the market is made up of three largest companies – Toyota Motor Corporation (Japan), Volkswagen Group (Germany) and Stellantis N.V (multinational corporation), which have a significant impact on the market situation.