ENHANCING BRAND ATTRACTIVENESS THROUGH MARKETING STRATEGIES

This article explores the role and effectiveness of marketing strategies in enhancing brand attractiveness. It examines how marketing tools can be used to create a positive impression of a brand in the minds of consumers. Choosing the right strategy and applying it appropriately allows companies to establish a strong market presence.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2025-05-02
DOI
https://doi.org/10.5281/zenodo.15321205
Primary Topic
Astrophysics and Star Formation Studies
Type
article
Field-Weighted Citation Impact
0.00
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article

ENHANCING BRAND ATTRACTIVENESS THROUGH MARKETING STRATEGIES

Zenodo (CERN European Organization for Nuclear Research)
Astrophysics and Star Formation Studies
article

ENHANCING BRAND ATTRACTIVENESS THROUGH MARKETING STRATEGIES

article en

Abstract

This article explores the role and effectiveness of marketing strategies in enhancing brand attractiveness. It examines how marketing tools can be used to create a positive impression of a brand in the minds of consumers. Choosing the right strategy and applying it appropriately allows companies to establish a strong market presence.

Zenodo (CERN European Organization for Nuclear Research)
Tashkent State University of Economics (UZ)
Openalex Percentile: Top 61%
Astrophysics and Star Formation Studies
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ENHANCING BRAND ATTRACTIVENESS THROUGH MARKETING STRATEGIES · Zenodo (CERN European Organization for Nuclear Research) (2025) | TGRS Research Map | TGRS