Generation Z and sustainability

ABSTRACT : A survey of 652 Generation Z students shows that there is great interest in the topic of sustainability but that there is less willingness to delve deeper into the topic of sustainable companies or sustainable product labels or to get involved in the area of sustainability themselves. Incentives therefore need to be created to increase this willingness. These incentives should cover several levels.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2024-10-18
DOI
https://doi.org/10.5281/zenodo.14220424
Primary Topic
Environmental Sustainability in Business
Type
article
Field-Weighted Citation Impact
0.00
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article

Generation Z and sustainability

Zenodo (CERN European Organization for Nuclear Research)
Environmental Sustainability in Business
article

Generation Z and sustainability

article en

Abstract

ABSTRACT : A survey of 652 Generation Z students shows that there is great interest in the topic of sustainability but that there is less willingness to delve deeper into the topic of sustainable companies or sustainable product labels or to get involved in the area of sustainability themselves. Incentives therefore need to be created to increase this willingness. These incentives should cover several levels.

Zenodo (CERN European Organization for Nuclear Research)
FOM University of Applied Sciences for Economics and Management (DE)
Responsible consumption and production
Openalex Percentile: Top 45%
Environmental Sustainability in Business
DOIOpen Access PDFOpenAlex
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Generation Z and sustainability · Zenodo (CERN European Organization for Nuclear Research) (2024) | TGRS Research Map | TGRS