Research on Dong Ho Folk Paintings: Content, Meaning, and Cultural – Artistic Values of the Artwork 'Hứng Dừa'

Abstract This study explored the artistic and cultural values of Dong Ho folk paintings, exemplified by the artwork "Hứng Dừa" (Catching Coconuts), a typical painting that reflected the labor activities in traditional rural Vietnam. Employing content analysis, comparative methods, and case studies, the paper analyzed the cultural layers conveyed by "Hứng dừa." The findings revealed that this artwork not only held high artistic value but also served as a cultural symbol, reflecting the labor, family relationships, and harmony with nature of traditional farmers. The study highlighted the unique position of Đông Hồ folk paintings in preserving and developing folk cultural identity while distinguishing them from other folk art traditions. Additionally, the paper proposed strategies for the preservation and development of Vietnamese folk art in the context of globalization, emphasizing the significance of Đông Hồ folk paintings and "Hứng dừa" within both Vietnamese and global folk art.