THE IMPORTANCE OF ARTISTIC THINKING FOR A WEB DESIGNER

Web design, as a field that requires a combination of technical skills and creativity, is becoming increasingly important in today's digital world. The article discusses the importance of artistic thinking for a web designer, emphasizing its leading role in creating effective and attractive user interfaces. Artistic thinking includes the ability to creatively solve problems, use visual elements to convey information, and create an emotional response in users. The article emphasizes that the need of a person (potential user) for artistic expressiveness and harmony should not remain in the background. It is emphasized that the integration of artistic thinking into the web design process not only improves the quality of the final product, but also contributes to the creation of more intuitive and memorable user experiences.