THE PHENOMENON OF CONFORMISM AND ITS IMPACT ON PERSONAL PSYCHOLOGY

This article analyzes the psychological foundations of the phenomenon of conformism, discusses how conformism, that is, the adaptation of an individual to the thoughts and behavior of social groups, affects the internal views and identity of the individual. It also discusses the role of conformism in human psychology, how it manifests itself in social and cultural contexts, as well as social pressure, its positive and negative sides, as well as strategies for preserving personal opinion and freedom.