STYLISTIC FEATURES OF PHONETIC PHENOMENA IN ADVERTISEMENTS

Advertising text as a unit of advertising speech is an object of research for experts in various scientific fields. Stylistics of phonetic phenomena is an integral element of modern advertising text. The article analyzes the stylistic features of phonetic phenomena in advertisements. Keywords: advertising, discourse, stylistics, phonetic phenomena, pragmatics, text.

Publication Details

Journal: Zenodo (CERN European Organization for Nuclear Research)
Published: 2024-10-09
DOI: https://doi.org/10.5281/zenodo.13906267
Primary Topic: Language, Communication, and Linguistic Studies
Type: article
Field-Weighted Citation Impact: 0.00

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article

STYLISTIC FEATURES OF PHONETIC PHENOMENA IN ADVERTISEMENTS

Oct 9, 2024

Zenodo (CERN European Organization for Nuclear Research)

Language, Communication, and Linguistic Studies

article

STYLISTIC FEATURES OF PHONETIC PHENOMENA IN ADVERTISEMENTS

October 9, 2024article en

Abstract

Zenodo (CERN European Organization for Nuclear Research)

Openalex Percentile: Top 45%

Language, Communication, and Linguistic Studies

DOI Open Access PDF OpenAlex

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STYLISTIC FEATURES OF PHONETIC PHENOMENA IN ADVERTISEMENTS · Zenodo (CERN European Organization for Nuclear Research) (2024) | TGRS Research Map | TGRS