A Study of Consumer Perception and Satisfaction Towards Online Grocery Stores
This study examines consumer perception and satisfaction with online grocery shopping platforms. Key factors such asconvenience, product quality, pricing, and delivery services are analyzed through a survey- based approach. Results indicatethat while consumers value the time-saving nature of online shopping, concerns regarding product freshness and deliveryreliability impact satisfaction. The findings offer valuable insights for online grocery retailers to enhance service quality andcustomer retention.
Publication Details
- Journal
- Zenodo (CERN European Organization for Nuclear Research)
- Published
- 2025-05-08
- DOI
- https://doi.org/10.5281/zenodo.15361910
- Primary Topic
- Consumer Retail Behavior Studies
- Type
- article
- Field-Weighted Citation Impact
- 0.00