FARMERS PERSPECTIVES ON THE COCONUT DEVELOPMENT BOARD'S MARKETING IMPACT IN KOZHIKODE REGION

It investigates the perceptions of farmers of the role and impact of the Coconut Development Board (CDB) in tackling of marketing problems within the region of KOZHIKODE. The coconut industry is an important economic contributor besides failing to tackle a number of marketing hurdles including the dicey price structure, banned domain of the product, and poor promotion of value added products.

Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2025-06-23
DOI
https://doi.org/10.5281/zenodo.15721251
Primary Topic
Connective tissue disorders research
Type
article
Field-Weighted Citation Impact
0.00
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article

FARMERS PERSPECTIVES ON THE COCONUT DEVELOPMENT BOARD'S MARKETING IMPACT IN KOZHIKODE REGION

Zenodo (CERN European Organization for Nuclear Research)
Connective tissue disorders research
article

FARMERS PERSPECTIVES ON THE COCONUT DEVELOPMENT BOARD'S MARKETING IMPACT IN KOZHIKODE REGION

article en

Abstract

It investigates the perceptions of farmers of the role and impact of the Coconut Development Board (CDB) in tackling of marketing problems within the region of KOZHIKODE. The coconut industry is an important economic contributor besides failing to tackle a number of marketing hurdles including the dicey price structure, banned domain of the product, and poor promotion of value added products.

Zenodo (CERN European Organization for Nuclear Research)
Zero hunger
Openalex Percentile: Top 49%
Connective tissue disorders research
DOIOpen Access PDFOpenAlex
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FARMERS PERSPECTIVES ON THE COCONUT DEVELOPMENT BOARD'S MARKETING IMPACT IN KOZHIKODE REGION · Zenodo (CERN European Organization for Nuclear Research) (2025) | TGRS Research Map | TGRS