BUSINESS DISCOURSE IN ENGLISH AND UZBEK PRINT PUBLICATIONS
The article compares how business discourse is realised in contemporary English language and Uzbek language print publications. Using a corpus of forty articles (twenty from leading British and U S business newspapers and magazines, twenty from major Uzbek newspapers and periodicals, all 2023–2024), the study undertakes (i) a qualitative discourse pragmatic reading of genre, stance and interpersonal positioning, and (ii) a quantitative mapping of key business terms, loan word density and metadiscoursal markers. Results indicate that English texts display a condensed, data driven argumentative style reliant on acronyms and nominal groups, whereas Uzbek texts mix formal register with persuasive rhetoric and a markedly higher proportion of unassimilated English loanwords. Sociolinguistically, loans are linked to prestige and global orientation, yet they co-exist with indigenous neologisms promoted by language policy initiatives. Findings contribute to cross linguistic business communication studies and have implications for translators and journalism educators.
Publication Details
- Journal
- Zenodo (CERN European Organization for Nuclear Research)
- Published
- 2025-05-08
- DOI
- https://doi.org/10.5281/zenodo.15362745
- Primary Topic
- Education, Innovation and Language Studies
- Type
- article
- Field-Weighted Citation Impact
- 0.00