Digital Transformation and the Application of Artificial Intelligence in the Iranian Karate Federation: Exploring Its Impact on Entrepreneurial Drivers within the Organization

🥋💡 Research Presentation Announcement📍 Third International Conference on Applied Researches in Humanities, Economics, Management & Accounting📅 December 21, 2025 | Stockholm, Sweden📄 Title: Digital Transformation and the Application of Artificial Intelligence in the Iranian Karate Federation: Exploring Its Impact on Entrepreneurial Drivers I'm pleased to share my latest research, which explores how digital transformation and artificial intelligence (AI) can redefine innovation and entrepreneurship in sports governance—specifically within the Iranian Karate Federation. 🔍 Research Objective:This study investigates how digital tools and AI technologies can boost intra-organizational entrepreneurship, enhance athlete performance, improve training quality, and create new economic and innovation opportunities for sports institutions. 🧪 Methodology: Mixed-method approach: Surveys (n=100) + in-depth interviews. Quantitative data analyzed via SPSS; qualitative data via content analysis. 📊 Key Findings: AI-assisted training and performance analytics significantly boost athlete development. AI and digital platforms enhance decision-making, creativity, and innovation. Intra-organizational entrepreneurship is strengthened through digital tools, smart match management systems, and data-driven strategies. Challenges include resistance to change, lack of technical skills, and financial constraints—but they can be overcome with training, infrastructure investment, and collaboration. 🎯 Impact: This research offers a strategic roadmap for sports federations looking to lead in the digital era. It promotes: Creation of AI-powered educational platforms Intelligent management systems for competitions and athlete data Digital revenue streams such as e-commerce, streaming, and subscriptions Greater global competitiveness for traditional sports federations 📌 This paper emphasizes that digital transformation in sport is no longer optional—it’s essential for unlocking potential and ensuring long-term success.