An Analysis of the Degree of Satisfaction by the Cooperative Dairy Farmers in Odisha

The present study has examined the dairy farmers’ satisfaction with the cooperative services in Odishaby using primary data collected through a multistage random sampling technique in 2022. The studyconsiders 120 dairy cooperative society (DCS) members from the Cuttack Cooperative Milk ProducersUnion Ltd, Odisha. Tabular representations along with averages, percentages etc. are employed for dataanalysis. The results show that the majority of DCS farmers are highly satisfied with the variousparameters of feeding services including timely availability, quality, and quantity of feeds. In terms ofmilk procurement, the farmers are highly satisfied with the payment system but only moderatelysatisfied with the milk price. The study also found that 74.5% of DCS members were highly satisfiedwith the mode of payment whereas only 29.1% of DCS members were highly satisfied with the prices ofmilk. Therefore, it is suggested that improving feed prices and reducing milk price variability couldimprove overall satisfaction