COLOR IN CULTURE AND LANGUAGE: SYMBOLIC AND EMOTIONAL ASPECTS

This article examines the symbolic and emotional aspects of color names in language in a cultural context. Color expressions in Uzbek, English, and Russian are analyzed, and their cultural meanings, emotional impact, and pragmatic use are considered. The study reveals the linguistic and paralinguistic properties of colors and highlights their importance in intercultural communication. The results are important for linguistics, cultural studies, and translation studies.