DIRECTIONS FOR THE EFFECTIVE USE OF DIGITAL INNOVATIVE TECHNOLOGIES IN THE DEVELOPMENT OF TOURISM INFRASTRUCTURE

The digital economy is a virtual environment that complements real existence; economic production based on digital technologies; economy based on Internet technologies; new economy; web economy; economy based on the generation of new methods of information processing, storage and transmission, as well as digital computer technologies; it is not some other economy that needs to be created from scratch, but rather a transfer of the existing economy to a new system by creating new technologies, platforms and business models and introducing them into everyday life. In the article, the author analyzes the directions of effective use of digital innovative technologies in the development of tourism infrastructure.