YESSENOV UNIVERSITY: CASE STUDY METHOD IN UNIVERSITY EDUCATION: A POWERFUL INTERACTIVE LEARNING TOOL

The case study method is an interactive learning approach that enhances students' analytical, decision-making, and problem-solving skills. This article explores the application of the case study method in university education, highlighting its benefits in bridging theoretical knowledge with practical applications. By engaging with real-world scenarios, students develop critical thinking abilities, teamwork skills, and intellectual independence. The study also discusses the necessary conditions for the effective implementation of this method, including the importance of well-designed case materials and structured discussion formats. The article concludes that integrating case study techniques into university curricula significantly improves students' readiness for professional challenges and fosters a deeper understanding of subject matter.