IMPROVING THE USE OF MARKETING TOOLS TO ENHANCE THE ATTRACTIVENESS OF PUBLIC TRANSPORT

The article elaborates suggestions and recommendations on improving the use of marketing tools in increasing the attractiveness of urban passenger transport.

Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2024-12-31
DOI
https://doi.org/10.5281/zenodo.15105304
Primary Topic
Respiratory viral infections research
Type
article
Field-Weighted Citation Impact
0.00
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article

IMPROVING THE USE OF MARKETING TOOLS TO ENHANCE THE ATTRACTIVENESS OF PUBLIC TRANSPORT

Zenodo (CERN European Organization for Nuclear Research)
Respiratory viral infections research
article

IMPROVING THE USE OF MARKETING TOOLS TO ENHANCE THE ATTRACTIVENESS OF PUBLIC TRANSPORT

article en

Abstract

The article elaborates suggestions and recommendations on improving the use of marketing tools in increasing the attractiveness of urban passenger transport.

Zenodo (CERN European Organization for Nuclear Research)
Sustainable cities and communities
Openalex Percentile: Top 51%
Respiratory viral infections research
DOIOpen Access PDFOpenAlex
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IMPROVING THE USE OF MARKETING TOOLS TO ENHANCE THE ATTRACTIVENESS OF PUBLIC TRANSPORT · Zenodo (CERN European Organization for Nuclear Research) (2024) | TGRS Research Map | TGRS