LINGUISTIC ANALYSIS OF RESTAURANT NAMES IN ENGLISH AND UZBEK

The naming of commercial establishments, particularly restaurants, is a fascinating intersection of linguistics, marketing, and cultural identity. A restaurant’s name serves not merely as a label for identification but as a powerful marketing tool, a signal of the establishment’s cuisine, ambiance, and target demographic. Onomastics, the study of proper names, offers a valuable framework for understanding the intricacies of such naming conventions.