Impacts of E-Banking on Customer Satisfaction

This research paper examines the impact of e-banking on customer satisfaction, applying secondary data from various sources, including industry reports and theoretical studies. The rapid growth of digital banking podiums has transformed the banking experience for customers, making banking services more suitable, accessible, and efficient. The study explores key factors such as simplicity of use, security, technological innovation, and customer support, and their relationship with customer satisfaction in the e-banking sector. Through statistical and numerical data, this paper highlights how these factors contribute to customer insights of online banking services and provides recommendations for improving customer satisfaction. The study's findings suggest that e-banking has a significant positive impact on customer satisfaction, but there are areas, particularly security concerns, that require further attention by financial institutions.