THE INTERPLAY OF SUSTAINABLE TOURISM AND RESPONSIBLE DEVELOPMENT: A PATH TO GREEN INSPIRED PROGRESS

This study explored the involvement of local stakeholders in promoting sustainable tourism and responsible development in Coron, Palawan. Using a descriptive-correlational quantitative design, the research surveyed 335 purposively selected respondents comprising residents, business owners, government employees, and tourism workers. Results showed that stakeholders are highly involved in advancing resilience and transformation, particularly through technology innovation and support for societal well-being. There were no significant differences in stakeholder involvement based on age, sex, or classification. Among the dimensions of responsible development, consultation was rated highest in usefulness, while collaboration was identified as an area needing further attention. A weak but statistically significant positive relationship was found between stakeholder involvement and its usefulness in promoting responsible tourism. The study also identified major challenges such as maintaining visitor satisfaction and achieving economic sustainability alongside environmental goals. These findings will support the creation of a green-inspired program for Coron and may serve as a model for other tourism-dependent communities aiming to achieve sustainable growth.