Smart Tourism and Environmental Sustainability: A Descriptive and Analytical Case Study of Saudi Arabia

This research explores the relationship between smart tourism and environmental sustainability, highlighting how modern technologies can enhance environmental protection within the tourism sector. A descriptive and analytical approach was employed to examine technologies such as artificial intelligence, the Internet of Things, and big data, and their applications in reducing environmental impact and improving the management of tourist destinations.The study concluded that smart tourism represents an effective means to achieve environmental sustainability by optimizing resource management, reducing emissions, and promoting digital environmental awareness.The research also addressed implementation challenges and provided recommendations, including the development of infrastructure and supportive legislation.The findings underscore the importance of integrating smart solutions into environmental tourism strategies to ensure a more sustainable future for this vital sector.