THE ROLE OF INNOVATIONS AND INVESTMENTS IN THE SUSTAINABLE DEVELOPMENT OF ENTREPRENEURS IN UZBEKISTAN

This article examines the strategic role of innovations and investments in the sustainable development of entrepreneurial activity. Innovations play a crucial role in ensuring new technologies and environmental sustainability, while investments serve as a key instrument in implementing these processes. The study analyzes the experiences of Uzbekistan and other countries, offering modern approaches and recommendations aimed at sustainable economic growth. Furthermore, it explores the significance of innovations and investments in the sustainable development of entrepreneurship, their interrelation, and effectiveness, using Uzbekistan as a case study. Additionally, based on international practices, the article examines essential strategies and directions for contemporary entrepreneurship. This research is highly relevant not only for entrepreneurs but also for organizations involved in economic policymaking.