Analysis of Acceptance Differences Between Baby Boomers and Other Generations Toward Digital Banking Services in Indonesia

The rapid advancement of digital technology has significantly transformed the banking sector, making digital banking services essential for modern society due to their convenience and time efficiency. However, adoption rates vary across generations. This study analyzes the differences in acceptance of digital banking services between Baby Boomers and other generations in Indonesia, including Generations X, Y, and Z. A quantitative survey method involving 244 respondents measured factors such as ease of use, security, trust, and perceived benefits. The results show that Baby Boomers are slower to adopt digital banking due to concerns about data security, privacy, and low confidence in using new technologies. In contrast, Generations X, Y, and especially Z display higher acceptance, driven by greater technological familiarity and a preference for efficient, digital solutions. These findings emphasize the need for tailored approaches to address generational differences in adopting digital banking services.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2025-01-22
DOI
https://doi.org/10.5281/zenodo.14717055
Primary Topic
Health, Technology, Consumer Behavior
Type
article
Field-Weighted Citation Impact
0.00
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article

Analysis of Acceptance Differences Between Baby Boomers and Other Generations Toward Digital Banking Services in Indonesia

Zenodo (CERN European Organization for Nuclear Research)
Health, Technology, Consumer Behavior
article

Analysis of Acceptance Differences Between Baby Boomers and Other Generations Toward Digital Banking Services in Indonesia

article en

Abstract

The rapid advancement of digital technology has significantly transformed the banking sector, making digital banking services essential for modern society due to their convenience and time efficiency. However, adoption rates vary across generations. This study analyzes the differences in acceptance of digital banking services between Baby Boomers and other generations in Indonesia, including Generations X, Y, and Z. A quantitative survey method involving 244 respondents measured factors such as ease of use, security, trust, and perceived benefits. The results show that Baby Boomers are slower to adopt digital banking due to concerns about data security, privacy, and low confidence in using new technologies. In contrast, Generations X, Y, and especially Z display higher acceptance, driven by greater technological familiarity and a preference for efficient, digital solutions. These findings emphasize the need for tailored approaches to address generational differences in adopting digital banking services.

Zenodo (CERN European Organization for Nuclear Research)
Gunadarma University (ID)
Openalex Percentile: Top 47%
Health, Technology, Consumer Behavior
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