DEVELOPMENT OF THE BANKING SECTOR BY IMPROVING DIGITAL TRANSFORMATION

Currently, digital transformation is seen as an integral element of keeping banks competitive, and on average, one-third of banks' banking operations are already carried out using digital technologies. The introduction of widespread digital technologies in the current stage of innovation, development related to the needs of society, combines all the advantages achieved through the use of technology in the banking sector. It is known that the process of digital transformation should be based on a digital strategy developed taking into account the characteristics and needs of a particular bank. A rationally implemented transformation strategy allows individual banks, and then the entire banking sector and financial institutions, to increase business efficiency and move to a new stage of economic development.