Economic Diplomacy in the Digital Era: Morocco's Roadmap for Africa

ABSTRACT: Digitalization is profoundly redefining economic dynamics across Europe, the Mediterranean and Africa, marking an era of unprecedented transformation. In this context, economic diplomacy is emerging as a key instrument to facilitate this digital transition by fostering regional partnerships and innovation, providing challenges and opportunities for countries aiming for long-lasting growth. Morocco has taken on this digital transformation by implementing proactive economic diplomacy to promote inclusive economic development. Morocco is improving its trade relations, attracting foreign investments, and promoting innovation in key sectors by incorporating digital technologies into its economic strategies. This strategy is in line with its overall objectives of enhancing financial inclusivity, promoting business development, and reducing gender disparities. Morocco's digital diplomacy not only reinforces regional partnerships, especially in Africa, but also establishes the country as a pioneer in digital-based development. This article analyzes how Morocco strategically utilizes digitalization in economic diplomacy, emphasizing its ability to advance a more inclusive and resilient economic future. Using this perspective, we investigate how digital resources are being utilized to generate fresh possibilities, promote creativity, and boost Morocco's worldwide economic impact in an increasingly digitalized society. KEYWORDS: Economy; Digitalization ; Economic Diplomacy; National Growth; Strategy , Morocco