E-Commerce And Digital Entrepreneurship Among Women

Abstract: In India, digital entrepreneurship has become a transformational force that presents a plethora of chances for women's social emancipation. The study looks at how women entrepreneurs can get over obstacles including "limited access to markets, financial resources, and socio-cultural restrictions" thanks to digital platforms and technologies. With the use of digital tools, women are now developing innovative business ideas, reaching a larger audience, and becoming financially independent. Digital entrepreneurship has been shown to increase economic involvement as well as women's self-esteem, skill development, and social recognition. The government has policies and programs in place to encourage female entrepreneurs. Other difficulties include gender biases, insufficient infrastructure in remote areas, and disparities in computer literacy. Training programs, mentorship, and better internet access enhance the impact of digital entrepreneurship in reducing gender gaps, according to earlier research. According to the report, women entrepreneurs in India should be empowered by a collaborative ecosystem that fully controls the potential of digital platforms. In order to identify the factors that determine the various roles of digital entrepreneurship in the social empowerment of women entrepreneurs, a survey of 203 women entrepreneurs from various entrepreneurial sectors was conducted. The results showed that the following factors are important: breaking barriers, developing skills, achieving financial independence, and fostering a sense of community