MULTIVARIATE ANALYSIS ON THE EFFECT OF SOCIO-ECONOMIC CHARACTERISTICS INFLUENCING TO BUY LIFE INSURANCE POLICIES FROM THE PUBLIC SECTOR LIFE INSURER

This study employs multivariate analysis to examine how various socio-economic characteristics impact the purchase of life insurance policies from public sector insurers among rural residents. By analyzing multiple variables simultaneously, the research reveals complex relationships and patterns that inform the purchasing behavior, ultimately aiding insurers in developing more effective marketing strategies.

Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2024-10-12
DOI
https://doi.org/10.5281/zenodo.13923929
Primary Topic
Insurance and Financial Risk Management
Type
article
Field-Weighted Citation Impact
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article

MULTIVARIATE ANALYSIS ON THE EFFECT OF SOCIO-ECONOMIC CHARACTERISTICS INFLUENCING TO BUY LIFE INSURANCE POLICIES FROM THE PUBLIC SECTOR LIFE INSURER

Zenodo (CERN European Organization for Nuclear Research)
Insurance and Financial Risk Management
article

MULTIVARIATE ANALYSIS ON THE EFFECT OF SOCIO-ECONOMIC CHARACTERISTICS INFLUENCING TO BUY LIFE INSURANCE POLICIES FROM THE PUBLIC SECTOR LIFE INSURER

article en

Abstract

This study employs multivariate analysis to examine how various socio-economic characteristics impact the purchase of life insurance policies from public sector insurers among rural residents. By analyzing multiple variables simultaneously, the research reveals complex relationships and patterns that inform the purchasing behavior, ultimately aiding insurers in developing more effective marketing strategies.

Zenodo (CERN European Organization for Nuclear Research)
Decent work and economic growth
Openalex Percentile: Top 50%
Insurance and Financial Risk Management
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MULTIVARIATE ANALYSIS ON THE EFFECT OF SOCIO-ECONOMIC CHARACTERISTICS INFLUENCING TO BUY LIFE INSURANCE POLICIES FROM THE PUBLIC SECTOR LIFE INSURER · Zenodo (CERN European Organization for Nuclear Research) (2024) | TGRS Research Map | TGRS