GREEN BUILDING PRACTICES, GREEN FINANCING, AI AND THE PRESERVATION OF INTANGIBLE CULTURAL HERITAGES (ICH)

The aim of this paper is to explore the linkage among Sustainable Development Goal (SDG) and Environmental, Social & Governance (ESG) with Intangible Cultural Heritage (ICH) of UNESCO for quality project design elements of “Human and Environment” for SDG #4.7: Knowledge Transfer. In order to define the possible variables that were connected to impacts with solutions, research was carried out. In the study, seven ESG reports and articles were examined. Various related factors were discovered, including social well-being, risk reduction programs, gap closing for a better life, financial inclusion, compliance culture, talent engagement, values of the ESG report, inclusive leadership, accountability, and servant leadership. This paper also explores the relationship between green building practices and the preservation of ICH. It highlights how sustainable design approaches can integrate cultural heritage, traditional ecological knowledge, and community engagement to create spaces that honor both environmental sustainability and cultural identity. The findings underscore the importance of aligning modern building practices with traditional values to foster resilient communities. Last but not the least, AI can support resource optimization, predicting maintenance needs, and enhancing customer engagement. Such applications are exemplified in the Case Study in this paper.